Full-Service Digital Transformation Through MACH & AI
Architecting composable solutions transforming customer experiences
Fidget Labs is a full-service digital transformation consultancy specializing in MACH architecture, composable commerce, customer experience optimization, and AI enablement. With nearly two decades of enterprise consulting experience, we guide organizations through the transition from monolithic systems to modern, flexible, API-first infrastructures that drive innovation and accelerate growth.
AI implementation isn't about chasing the latest models or adding AI for its own sake—it's about strategic integration that delivers measurable ROI. Our approach to AI enablement focuses on cohesive system design where AI capabilities enhance your existing workflows, integrate seamlessly with your MACH architecture, and scale cost-effectively across your organization. We help you avoid the common pitfalls of fragmented AI initiatives by building unified, composable AI solutions that leverage shared infrastructure, optimize token usage, implement intelligent caching strategies, and create reusable AI components that multiply value across multiple touchpoints without multiplying costs.
What We Do Best
MACH Architecture Consulting
Transform your technology stack with Microservices, API-first, Cloud-native, and Headless solutions. We assess your current architecture, design migration strategies, and implement best-of-breed MACH technologies that reduce technical debt while increasing agility and scalability.
Composable Strategy Roadmaps
Our strategic roadmaps guide you from legacy monoliths to modern MACH. Prioritizing initiatives based on business impact, technical dependencies, and ROI. We design composable solutions that balance immediate needs with long-term scalability setting up for future-proof innovation.
Customer Experience Transformation
Elevate every customer interaction through data-driven experience design and AI-powered personalization. Our CX audits identify friction points across the customer journey, while our composable approach enables rapid testing and deployment of experience improvements.
AI Enablement & Integration
Accelerate digital transformation with strategic AI implementation. From intelligent content management to automated customer service and predictive analytics, we integrate AI capabilities into your composable architecture to enhance operational efficiency and customer engagement.
Digital Experience Audit
Comprehensive assessment of your digital ecosystem through the lens of MACH principles and composable best practices. We evaluate your current technology stack, API connectivity, customer experience metrics, and AI readiness to deliver actionable transformation roadmaps to lay the foundation for change.
Rapid Migration Implementation
Full-service execution of your digital transformation journey. Our teams handle everything from legacy system migration to MACH architecture, composable platform integration, headless CMS implementation, and AI enablement ensuring seamless transitions with minimal business disruption.
Platform Experience
Our Approach: Movement Bias
At Fidget Labs, we believe digital experiences should be as dynamic and fluid as human thought. We don't just build static websites—we engineer systems in perpetual motion. Innovation is iterative.
Composable-First Thinking
We believe in building flexible, modular systems that adapt to your business needs rather than forcing your business to adapt to rigid platforms.
Customer Experience at the Core
Every architectural decision is evaluated through its impact on customer experience, ensuring technology serves your business goals and customer needs.
MACH Alliance Expertise
As active participants in the MACH ecosystem, we bring deep expertise in vetted, enterprise-grade MACH technologies and proven implementation patterns.
AI-Augmented Transformation
We integrate AI strategically throughout your digital transformation, from enhancing developer productivity to creating intelligent customer experiences.
Let’s work together
